Social Media
This is a collection of the various social media posts I've created or mocked up!
I have gained my most recent experience as the Social Media & Content Generation Intern with the Coastal Plain League. With the CPL, I have been responsible for designing graphics, managing strategy and representing all 15 clubs. I have worked with Adobe Express, Photoshop and Canva to create graphics and adapt to trends on social media. In my time, our pages have garnered over 2 million views and reached over 232,000 individual accounts.
Through these brand building experiences and those I've taken on at my own time, I have developed my skills in content creation, content scheduling, social media analytics and graphic design. I continue to build on what I have learned and want to bring my knowledge and desire to grow to new organizations to tell new stories.
Analytics as Social Media Intern
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A look at the @cplbaseball Instagram showing off a range of what I published from real time photos to graphics representing all 15 teams within our league. I chose to adapt the league voice from purely informational to one that connected with fans to show off what a CPL summer truly looks like! This allowed me to have more fun with our graphics and sharing photos from around the league while also creating "shareable" game-day content for teams and fans alike to cheer on their favorites.
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A glimpse at the @cplbaseball Reels feed throughout the season. This is where we had fun sharing cool moments, hopping on fun trends and celebrating accomplishments. This is much more collaborative with our 15 teams, a space where we could capture fun IPhone video that highlights and brings attention to what each one was doing, whether that was a fun promo or a crazy catch that got highlighted on Sports Center Top 10!
This is a look at out @coastalplainleague TikTok where we truly got to have fun. This ranged from in-game video to funny trend sounds, silly recaps of our Darlington Race Track All Star trip and random moments captured while at games. The voice of the TikTok was focused on the fun players and fans have while they are at one of our games during the summer.